Virat Kohli 'disturbed' by lack of physical activity and sports adoption in India

Sport360 staff 17:15 09/05/2018
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  • Kohli is shocked by the lack of physical activity undertaken by Indians.

    India and Royal Challengers Bangalore skipper Virat Kohli has been a big proponent of leading a healthy lifestyle.

    Hence, it is no surprise that Kohli is ‘disturbed’ by the results of the latest study conducted by sportswear giants PUMA and Kantar IMRB. The pan-India study was conducted on respondents between the age of 22 and 40.

    According to the results, one-third of the participants had not undertaken any form of physical activity in the past one year while 57 per cent of respondents had not played a single sport in the same period.

    The study also showed that sports adoption dropped drastically in higher age brackets, which is a worrying a trend.

    The same respondents, however, spend an average of 4-5 hours per day on TV, mobile phone and social media.

    While dealing with a problem of malnourishment, India is also facing an obesity problem. Data released in October last year by the World Obesity Federation says that the percentage of Indian adults living with obesity is set to jump to five per cent by 2025 compared to 3.7 per cent in 2014.

    Kohli, who is the brand ambassador for PUMA, took to Twitter to share the results of the study while describing it as disturbing.

    The 29-year-old is one of the fittest players in the cricketing world and follows a rigorous workout regime a strict diet plan.

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