The Community Shield is often the place for expectant supporters to see new faces given their first real chance to shine.
Premier League champions Chelsea face London rivals and FA Cup winners Arsenal in the curtain-raiser at Wembley on Sunday, with both teams likely to include a number of summer signings.
Here’s a look at five arrivals who could make an impact as their new club seeks to lift the first silverware of the 2017-18 season.
ANTONIO RUDIGER
Signed from – Roma
Fee – £29million
Position – Defence
A tough-tackling defender, 24-year-old Germany international Rudiger will be looked upon to fill the void left by the departure of Chelsea’s long-time captain John Terry.
Having left Borussia Dortmund’s youth set-up to play for Stuttgart, Rudiger moved to Roma – initially on loan – where he developed into a defender who would attract the attention of some of Europe’s biggest clubs.
After speaking out about the racial abuse he received in Italy, Rudiger made a summer switch to Stamford Bridge where he will look to establish himself in the defence of the reigning champions.
TIEMOUE BAKAYOKO
Signed from – Monaco
Fee – £34million
Position – Midfield
Bakayoko excelled in the Monaco side which clinched the Ligue 1 title over his home-town club Paris St Germain last season.
The combative 22-year-old midfielder has one France cap to his name but is expected to develop into a key player for Les Bleus in the coming years.
Bakayoko comes in at a time when Chelsea opted to sell Nemanja Matic to rivals Manchester United and he will be looking to fill the sizeable boots of the Serbian in west London.
ALVARO MORATA
Signed from – Real Madrid
Fee – £58million
Position – Forward
With Diego Costa falling out of favour with manager Antonio Conte and told he is free to leave, Chelsea needed another out-and-out goalscorer to launch their bid at retaining their Premier League crown.
It was widely anticipated that Romelu Lukaku would rejoin the club from Everton, only for the Belgium international to instead move to Manchester United.
United themselves had long been linked with Morata but, having made their move, it meant Chelsea could seal a deal to sign the 24-year-old hot-shot from Real Madrid.
SEAD KOLASINAC
Signed from – Schalke
Fee – Free
Position – Defence
Bosnia-Herzegovina international Kolasinac was a sought-after name as his contract in Gelsenkirchen ran down.
The 24-year-old was named in the Bundesliga team of the year last season despite Schalke only finishing 10th.
Big and powerful, Kolasinac can operate as a centre-back or out at left wing-back in manager Arsene Wenger’s current set-up.
ALEXANDRE LACAZETTE
Signed from – Lyon
Fee – £45million
Position – Forward
With the futures of both Alexis Sanchez and Mesut Ozil still very much up in the air, Wenger needed to make a statement of intent in the market and he did so by breaking the club’s transfer record to sign France striker Lacazette from Lyon.
Lacazette, 26, hit 37 goals in 45 games last season and has bagged at least 20 Ligue 1 goals in each of the last three years.
His obvious goal threat is something the Gunners lacked at times last season and if he can settle into Premier League life quickly, he could soon start paying back that record fee.
*All fees are approximate.
Provided by Press Association
