Emirates becomes official partner of the 2018 Ryder Cup

Emirates has renewed its existing agreement with the European Tour for a further four years

Sport360 staff
by Sport360 staff
24th August 2017

article:24th August 2017

Emirates is set to become an official partner of The 2018 Ryder Cup as part of a four-year renewal of the airline’s existing European Tour Agreement which will run until 2021.

The 42nd edition of The Ryder Cup, one of the highlights of the sporting calendar, will take place at Le Golf National in France in September 2018.

The agreement renewal means that Emirates will continue to be a sponsor for the existing nine European Tour events which culminate in the prestigious DP World Tour Championship in Dubai in November.

“Emirates partnering The 2018 Ryder Cup in Paris is huge news for the region,” said Nick Tarratt, Director European Tour International Dubai Office.

“The renewal of the partnership between Emirates and the European Tour until 2021 is also exciting for us. This long-term agreement enables us to properly plan and collaborate in a visionary and mutually beneficial partnership.”

Emirates currently supports nineteen events on the European Tour International Schedule, as well as the Race to Dubai.

Keith Pelley, Chief Executive of the European Tour, said: “We are delighted to continue our partnership with Emirates on the European Tour until 2021 and we also welcome them on board as an Official Partner of The 2018 Ryder Cup.

“I have no doubt our continued partnership with such a well-established and iconic global brand, and one which has vast experience in the sports sponsorship market, will be hugely beneficial not just to the European Tour but also to The Ryder Cup.”

The 2017 European Tour will feature the ninth edition of the Race to Dubai, the winner of which will be crowned European Number One at the end of the season.

The reigning Race to Dubai champion is Sweden’s Henrik Stenson, while other players to have held the honour include former World Number Ones Lee Westwood, Martin Kaymer, Luke Donald and Rory McIlroy.



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