Dubai Aluminium (Dubal), will continue to throw their corporate weight behind ‘golf in DUBAi’ (giD) tournaments – the Omega Dubai Desert Classic and the Dubai Ladies Masters – after extending their sponsorship for three years.
Having been associated with the Dubai Desert Classic since 1992 – including several years as the title sponsors – and the Dubai Ladies Masters since its inception in 2006, Dubal’s is easily one of the longest partnerships in UAE sports and the new contract sees them as key partners of the tournament until 2017.
“We are delighted to continue our association with ‘golf in DUBAi’ and hope our drive for excellence in sport will highlight Dubai’s superb sporting, tourism and business infrastructure,” said Khalid Buhumaid, Senior Vice President, Communication & Government Relations.
“These two events have been a catalyst for demonstrating the city’s innovative and cosmopolitan flair and enhancing its image as an ideal golfing destination.”
Mohamed Juma Buamaim, vicechairman and CEO of giD, said: “Dubal’s support, first as the main sponsors of both events and then as a key sponsor, has been monumental.
It helped create real impact before Tiger Woods, Annika Sorenstam and Ernie Els brought their famous presence to the city.
“The fact that a state-owned company like Dubal has backed our events from the beginning shows their confidence in our ability to deliver a world-class product without compromising on quality.”
