Top 10: Best-selling football shirts

Sport360 lists the best-selling football shirts.

Sport360 staff
by Sport360 staff
20th October 2016

article:20th October 2016

Commercialism in sport, particularly football, has vastly evolved over the years with clubs increasingly putting pen to paper regarding club sponsorships and massive kit contracts.

Sport360 looks at ten clubs who have greatly profited from selling numerous units of shirts worldwide, as revealed by sportingintelligence.


BORUSSIA DORTMUND

The instantly-recognisable yellow and black colours of Dortmund sell for 393,000.

JUVENTUS

Sad to see Serie A make an appearance so low down the list with Juve selling 452,000 shirts.

PSG

One of the three Ligue 1 teams in the top 20, PSG have made big strides to sell an average 526,000 shirts.

ARSENAL

Kit maker Puma took over the responsibility in 2013 and that’s helped Arsenal shift 835,000 shirts.

LIVERPOOL

Despite not winning a league title in 26 years, the Reds’ PR machine is strong with 852,000 shirts sold.

CHELSEA

The 2015 Premier League champions complete the top five with 899,000 shirts sold on average.

BAYERN MUNICH

The German juggernauts won the Bundesliga four times in the period of the study, selling 1.2m shirts.

BARCELONA

The La Liga champions are in a distant third with 1.278m shirts sold on average per year.

REAL MADRID

The white of Real is popular in the UAE and that’s replicated across the globe with 1.65m sold.

MANCHESTER UNITED

The Red Devils regained their status as the number one shirt seller by shifting 1.75m jerseys per year from 2011-16.


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From Borussia Dortmund to Barcelona – 10 best-selling football kits

Sport360 lists the best-selling football shirts.

BORUSSIA DORTMUND - 393,000

BORUSSIA DORTMUND - 393,000

JUVENTUS - 452,000

JUVENTUS - 452,000

PARIS SAINT-GERMAIN - 526,000

PARIS SAINT-GERMAIN - 526,000

ARSENAL - 835,000

ARSENAL - 835,000

LIVERPOOL - 852,000

LIVERPOOL - 852,000

CHELSEA - 899,000

CHELSEA - 899,000

BAYERN MUNICH - 1,200,000

BAYERN MUNICH - 1,200,000

BARCELONA - 1,278,000

BARCELONA - 1,278,000

REAL MADRID - 1,650,000

REAL MADRID - 1,650,000

MANCHESTER UNITED - 1,750,000

MANCHESTER UNITED - 1,750,000