Under Armour and Virgin Galactic partner on space mission

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Under Armour CEO alongside Virgin's Richard Branson

Virgin Galactic and Under Armour have announced a partnership to create a new generation of space apparel and footwear, as well as an astronaut performance training program.

Under Armour will serve as the Technical Spacewear Partner of Virgin Galactic, part of Sir Richard Branson’s Virgin Group. One aspect of the partnership is to design custom space suits and footwear for Virgin Galactic passengers and pilots, consisting of a complex blend of safety, utility, comfort and style.

To help astronauts prepare for the physical and profound experience of space travel, Under Armour is leveraging its athletic performance team to design programs for astronaut physical preparation and recovery with a focus on enhancing mobility, strength, fitness, nutrition, and sleep.

Under Armour is also providing uniforms for Virgin Galactic’s world-class team at Spaceport America in New Mexico, including engineers, astronaut trainers, hosts, and mission control operatives, designed to meet the unique needs of each task.

“Working with Sir Richard and Virgin Galactic is an opportunity of a lifetime, one that has the entire Under Armour team across the world excited. This is a great opportunity to test our innovation at the highest level and continue to push the limits of human performance,”  said Kevin Plank, Under Armour CEO.

“Our partnership is built on the firm foundations of shared values, and it will be an absolute privilege to wear an Under Armour astronaut space suit on Virgin Galactic’s inaugural commercial space flight,” said Sir Richard Branson.

“I have followed Under Armour’s progress through a personal friendship with its CEO, Kevin Plank and via the great relationships it has established over the years with various Virgin companies. I’ve loved its determination to push technical boundaries in order to improve performance, so could not have been more pleased when Kevin and his talented teams stepped up to the considerable task of creating a range of space apparel and performance programmes for Virgin Galactic.” added Branson.

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Nike Air Max 720 has tallest air bag in history

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The Nike Air Max 720 Total Eclipse

The new Nike Air Max 720 is about to drop, and it’s a little bit special.

To the casual observer the aesthetic is pretty spectacular, but there’s more to it than that.

This shoe bring together the best of Nike’s varying departments, from innovation to design.

The 720 will have the tallest-ever Air bag, and come in a a stunning array of designs.

You can get your hands on them from next month.

When and where to get the shoe:

The Nike Air Max 720 Northern Lights colorways release February 1 in limited quantities at select stores.

The Nike Air Max 720 Total Eclipse, Sea Forest, and Pink Sea colorways release February 28 in limited quantities at Nike stores and select sneaker stores.

The Nike Air Max 720 retails at AED 969.

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Five top tips to prepare for the Wadi Bih Run

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Are you competing in the Wadi Bih Run on February 1?

If you are, then make sure you read this!

Here’s our top five tips for running a successful race!

PLAN

What’s your goal for the race? Is it just about getting over that finish line or do you want to achieve a formidable race time? Once you have an answer then set out how you are going to succeed. It’s not too late now to be training three times a week but back yourself to know the preparation you have done thus far is going to help you get your best possible placing.

TRAIN SMART

You’ve been following a training programme for the last number of weeks and now you’re at the closing stages of it. This coming 7-10 days is critical so listen to your body. If you’re sore then don’t train that day. The last thing you want to do is pick up an injury in the week leading up to the race. If you feel lethargic one evening then take a night off.

DYNAMIC STRETCHING

It is important to warm up before any run in order to prevent injury. If you’re going out for a spin this week, do some quick stretches (10 seconds each side), including hamstrings, quads, groins and calves. Post-run, you should do some static stretching and hold the stretches for at least 30 seconds to one minute, working all your lower body.

EAT WELL

Your body is like a car so it needs the right fuel. Have some porridge (with a chopped banana) and a coffee for breakfast, rice and chicken for lunch, and a piece of meat and sweet potato for dinner. You don’t have to eat these foods but they are ideas to help you feel mentally sharp in the week leading up to the race. Don’t feel that you have to be too strict but eliminate as much sugar as possible as this will only make you feel sluggish. On race day you will need some sugar and electrolytes during the race as the baking sun will make your body sweat easily.

RECOVERY IS KEY

Recovery is essential to athletic performance in order to help muscles rebuild. During your training for the 30km, 50km or 72km races, it is important to take your recovery seriously as this will effectively impact how your body feels the following day(s). The three main tips for recovery are to hydrate, stretch or foam roll, and take in some protein after exercise (30-50g).

Enjoy it. You may never do one of these races again, especially in the UAE, so make the most of it and ensure you are as best prepared as you can be!

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