Experience a new fashion dimension with the Virtual Style Pod at The Galleria

Sport360 staff 11:00 18/11/2015
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  • The Virtual Style Pod also features selections from retailers.

    Fashion lovers are invited to make their next stylish purchase while experiencing cutting-edge technology at The Galleria on Al Maryah Island, Abu Dhabi, the capital’s premier shopping and dining destination, as it brings back the unique and interactive Virtual Style Pod between November 19th, 2015 and January 2016 after a successful inaugural run.

    An activation exclusive to the Middle East, the Virtual Style Pod is an augmented reality “dressing room" through which guests will experience a new and futuristic approach to shopping: viewing themselves in an array of stylish outfits without the need to actually try them on.

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    Shoppers can navigate through the wide selection of fashion items while standing in the pod to create an ensemble suited to their own personal style.

    The latest in 3D body-mapping technology meets cutting-edge fabric simulation, creating a realistic 360° view for shoppers to then see themselves in the selected outfits.

    With looks curated by internationally renowned fashion director and stylist, Esther Quek – shoppers seeking the latest looks straight from the runway need look no further than The Galleria on Al Maryah Island, Abu Dhabi.

    The Virtual Style Pod also features selections from retailers such as Pinko and Emilio Pucci to help female shoppers with the perfect purchase for a glamorous day and evening look.

    Shoppers can navigate through the wide selection of fashion items.

    Gentlemen looking for that effortless dapper style can choose between brands such as Ermenegildo Zegna, Thomas Pink and Sacoor Brothers.

    The full list of participating brands also includes: Diesel, DKNY, La Martina, Longchamp, Michael Kors, The Cobbler, and Tommy Hilfiger.

    Visitors can then take a memorable photo of themselves and be accompanied by the property’s brand ambassadors to various stores at The Galleria on Al Maryah Island, Abu Dhabi to purchase the items they desire.  

    Located on Level 1 of The Galleria on Al Maryah Island, Abu Dhabi, guests will be offered complimentary access to the Virtual Style Pod during the property’s opening hours from 19th November 2015 to January 2016.

    For more information, please visit www.thegalleria.ae.

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